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The most valuable marketing skill: Storytelling. Legendary brands like Apple and Nike are masters of storytelling. But most brands are sorely - Twitter thread by Zain Kahn @heykahn - Rattibha
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How to Use Brand Storytelling: Nike's Space Hippie Launch | by J.R. Flaherty | Better Marketing
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How storytelling is at the heart of the Nike brand
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Inside Look: How The Colorado Rockies' Nike City Connect Campaign Highlights Hometown Pride and Baseball Through Epic Visual Storytelling | PhotoShelter Stories