History of advertising: No 118: Nike's 'Just do it' tagline
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How did Nike take over the world with its Swoosh? Branding 101 by MarsDevs
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The Brand Brief Behind Nike's Just Do It Campaign
What You Can Learn from Nike Branding Strategy | Rival IQ
NIKE: The story behind the brand. Whether or not you own a pair of Nike… | by BRAND MINDS | Medium
Nike's Brand Positioning: Just Do It, But Differently
INTRODUCTION - NIKE Just Do It is an example of a brand campaign that tapped deeply into the authentic character of Nike's brand values and brand. - ppt download
Is Nike's ad with Kaepernick an example of brand purpose?
